Marketing engineering [[Book] :]computer-assisted marketing analysis and planning / Gary L. Lilien, Arvind Rangaswamy.
Von: Lilien, Gary L.
Mitwirkende(r): Rangaswamy, Arvind.
Materialtyp:
BuchVerlag: Reading, Mass. : Addison-Wesley, 1998Beschreibung: xvii, 350 p. : ill. ; 26 cm.+.ISBN: 032100194X.Schlagwörter: Marketing -- Data processing | Marketing -- Decision making -- Mathematical models | Marketing -- Decision making -- Data processingDDC-Klassifikation: 658.8020285
| Medientyp | Aktueller Standort | Signatur | Exemplarnr. | Status | Fälligkeitsdatum |
|---|---|---|---|---|---|
Books
|
6october 1203 | 658.8020285 GM (Regal durchstöbern) | 1 | Verfügbar |
Regale von 6october durchstöbern , Standort: 1203 Regal ausblenden
|
|
|
|
|
|
|
||
| 658.802 W.M The Marketing plan handbook | 658.802 W M The Marketing plan handbook | 658.802 WM Marketing strategy | 658.8020285 GM Marketing engineering | 658.804 B B Business-to-business marketing | 658.804 B B Business-to-business marketing | 658.804 V B Business-to-business marketing |
Includes bibliographical references (p. [323]-337) and index.
All Ages.
Es gibt keine Kommentare zu diesem Titel.