Consumer behavior and marketing strategy [Book :]J. Paul Peter, Jerry C. Olson.
Von: Peter, J. Paul.
Mitwirkende(r): Olson, Jerry C. (Jerry Corrie).
Materialtyp:
BuchReihen: McGraw-Hill/Irwin series in marketing. Verlag: New York : McGraw-Hill, 2005Auflage: 7th ed.Beschreibung: xxv, 578 p. : ill. ; 27 cm.ISBN: 0072864877 .Schlagwörter: Consumer behavior | MarketingDDC-Klassifikation: 658.8342 Online-Ressourcen: Table of contents | Publisher description
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6october 1203 | 658.8342 PC (Regal durchstöbern) | 1 | Verfügbar |
Regale von 6october durchstöbern , Standort: 1203 Regal ausblenden
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| 658.8342 EC Consumer behaviour | 658.8342 NC Basics marketing Consumer behaviour | 658.8342 NC Consumer behaviour | 658.8342 PC Consumer behavior and marketing strategy | 658.8342 RC Consumer Behavior | 658.8342 RC Consumer Behavior | 658.8342 S C Consumer behavior |
Various multi-media instructional materials are available to supplement the text.
All Ages.
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