Marketing strategy [[Book] /]O.C. Ferrell, Michael D. Hartline.
Von: Ferrell, O. C.
Mitwirkende(r): Hartline, Michael D.
Materialtyp:
BuchVerlag: Mason, OH : Thomson South-Western, c2008Auflage: 4e [ed.].Beschreibung: xxii, 717 p. : ill. ; 26 cm.ISBN: 032454426x; 9780324544268.Schlagwörter: Marketing -- Management | Marketing -- Management -- Case studiesDDC-Klassifikation: 658.802 Online-Ressourcen: Table of contents only
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6october 1203 | 658.802 F M (Regal durchstöbern) | 1 | Verfügbar | |
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6october 1203 | 658.802 FM (Regal durchstöbern) | 2 | Verfügbar |
Regale von 6october durchstöbern , Standort: 1203 Regal ausblenden
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| 658.802 CS Strategic marketing | 658.802 EM managing markets and customers | 658.802 EM managing markets and customers | 658.802 F M Marketing strategy | 658.802 FM Marketing strategy | 658.802 G.M Tutorial to accompany Marketing engineering | 658.802 G S Strategic marketing planning |
Includes bibliographical references and indexes.
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