Consumer behavior [[Book] :]building marketing strategy / Del I. Hawkins, David L. Mothersbaugh, Roger J. Best.
Von: Hawkins, Del I.
Mitwirkende(r): Hawkins, Del I | Mothersbaugh, David L | Best, Roger J.
Materialtyp:
BuchVerlag: Boston : McGraw-Hill/Irwin, 2010Auflage: 11th ed.Beschreibung: xxii, 778 p. : col. ill. ;+cd ; 27 cm. + 2 CD-ROM (4 3/4 in).ISBN: 9780070171008; 9780071106689 (International ed. : pbk.) :; 0071106685; 0071109153 (pbk.); 9780071109154 (pbk.) ; 9780071288415; 9780073361345.Schlagwörter: Consumer behavior -- United States | Market surveys -- United States | Consumer behavior -- United States -- Case studiesDDC-Klassifikation: 658.83420973
| Medientyp | Aktueller Standort | Signatur | Exemplarnr. | Status | Fälligkeitsdatum |
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Books
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6october 1203 | 658.83420973 H C (Regal durchstöbern) | 1 | Verfügbar | |
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Books
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6october 1203 | 658.83420973 H C (Regal durchstöbern) | 2 | Verfügbar |
Regale von 6october durchstöbern , Standort: 1203 Regal ausblenden
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| 658.8342 SC Consumer Behaviour | 658.8342 SC Consumer Behaviour | 658.83420973 H C Consumer behavior | 658.83420973 H C Consumer behavior | 658.83420973 H C Consumer behavior | 658.84 Marketing strategy | 658.84 A I International marketing and export management |
Includes Bibliographical references and index
Includes bibliographical references and indexes.
All age.
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