Brand identity essentials [[Book] :]100 principles for designing logos and building brands / Kevin Budelmann, Yang Kim, Curt Wozniak.
Von: Budelmann, Kevin.
Mitwirkende(r): Kim, Yang | Wozniak, Curt.
Materialtyp:
BuchVerlag: Beverly, Mass. : Rockport Publishers, 2010Beschreibung: 208 p. : ill. (chiefly col.) ; 27 cm.ISBN: 9781592535781; 159253578X.Schlagwörter: Logos (Symbols) -- Design | Industrial design coordinationDDC-Klassifikation: 741.6 Online-Ressourcen: Publisher description | Contributor biographical information
Inhalte:
Zusammenfassung: This title outlines and demonstrates basic logo and branding design guidelines and rules through 100 principles including the elements of a successful graphic identity, identity programs and brand identity, and all the various strategies and elements involved.
Imagery -- Color -- Dimension -- Contrast -- Shape -- Symbols -- Typography -- Writing -- Story -- Order -- Variation -- Personalization -- Psychology -- Process -- Production -- Digital identity -- Trends -- Shortcuts -- Social media -- Multiples -- Intellectual property -- Documentation -- Evolution -- Competition -- Originality -- Wit-- Idealism -- Authenticity -- Commitment -- Strategy -- Research -- Touchpoints -- Inspiration -- Simplicity.
| Medientyp | Aktueller Standort | Signatur | Exemplarnr. | Status | Fälligkeitsdatum |
|---|---|---|---|---|---|
Books
|
6october 1204 | 741.6 BB (Regal durchstöbern) | 1 | Verfügbar |
Includes index.
Imagery -- Color -- Dimension -- Contrast -- Shape -- Symbols -- Typography -- Writing -- Story -- Order -- Variation -- Personalization -- Psychology -- Process -- Production -- Digital identity -- Trends -- Shortcuts -- Social media -- Multiples -- Intellectual property -- Documentation -- Evolution -- Competition -- Originality -- Wit-- Idealism -- Authenticity -- Commitment -- Strategy -- Research -- Touchpoints -- Inspiration -- Simplicity.
This title outlines and demonstrates basic logo and branding design guidelines and rules through 100 principles including the elements of a successful graphic identity, identity programs and brand identity, and all the various strategies and elements involved.
All age.
Es gibt keine Kommentare zu diesem Titel.